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Advertising to Hispanics is significantly more effective in Spanish than in English!
* 60% of Hispanics are most comfortable purchasing in Spanish *
* Commercials in Spanish are 61% more effective at increasing ad recall *
* When recalling the commercialıs main message those in Spanish are 57% more effective *
* Ads in Spanish are 4-1/2 times more persuasive than those that are in English *